General Motors announced today that the new Chevrolet Cruze will hit the markets in the Middle East next year. The Chevrolet Cruze will be available in the Middle East with either a an Ecotech 16-valve, 1.6-liter (112 hp) engine or an 1.8-liter (140 hp) unit. both engines of the Chevrolet Cruze feature Variable Valve Timing (VVT) on both inlet and exhaust sides and are coupled with a five-speed manual gearbox.
The company will also launch a new website dedicated to the Chevrolet Cruze and aimed at the Middle East market (www.cruzearabia.com).
Chevrolet Press Release:
Chevrolet has announced that the all-new Cruze, its new entry in the midsize segment is set to hit Middle East showrooms next year and will launch a dedicated website where visitors can register to receive regular updates on the car. This website, www.cruzearabia.com, will go live later this week.
“Having been designed and developed by a global product development team, the Cruze is a true embodiment of Chevrolet’s global nature and appeal” said Karen Toor, Marketing Manager for Chevrolet Cars in the Middle East.
The Cruze will be manufactured and sold in North America, Europe, Latin America, Africa and the Middle East (LAAM), and Asia Pacific.
The Cruze’s arching roof-line, extending from the steeply raked windshield to its sloping rear pillars and short rear deck, gives the car a sleek look typical of new Chevrolets.
Wider and longer than most of its competitors, the Cruze has a purposeful stance with its wheels located at the outer edges of the tautly drawn bodywork. Noticeably tight body panel fits and a restrained use of exterior trim add to a high quality, ‘hewn from solid’ appearance.
The Cruze has a dramatic profile, matched by bold front styling carrying Chevrolet’s new front fascia, with large headlamp housings that wrap around the front corners and sweep up, arrow-like, into the fenders and sculpted hood. Other distinct design themes include a concave shoulder line,
the two-tier grille and a “wheels-out/body–in” stance. Inside, the Cruze features a ‘twin cockpit’ design motif, first introduced in the iconic Chevrolet Corvette.
Chevrolet’s progressive design also extends to the interior of the Cruze. The use of grained surfaces, soft-touch materials, low gloss trim panels and unique colour-keyed fabrics ensures a quality ambience that echoes the clean, harmonious design of the exterior.
The Cruze will be available with an Ecotech 16-valve, 1.6-liter (112 hp) and 1.8-liter (140 hp) gasoline engines featuring Variable Valve Timing (VVT) on both inlet and exhaust sides, giving more power as well as better fuel efficiency and
lower emissions. A five-speed manual gearbox and Chevrolet’s first six-speed application in the compact segment, complete the powertrain menu.
The Cruze is the result of a development process harnessing GM’s global expertise and is the first of a new family of compact cars expected to deliver Chevrolet’s hallmark world class quality. It is expected to attain the highest scores in all major crash safety ratings.
"Chevrolet has always stood for expressive value and the Cruze delivers on that promise like never before with its design, quality, materials and great style inside and out. The fit and finish for gaps and interfaces sets a new standard for this segment” concluded Toor.
