Peugeot has just released the images and details of the new generation of the 308, meaning the 2012 Peugeot 308 facelift, the 2012 Peugeot 308CC facelift and the 2012 Peugeot 308SW facelift (the station wagon version). The main design changes brought by the 2012 Peugeot 308 facelift model range are seen the front of the car, and they include new headlights, a re-designed hood and front grille and LED daytime running lights.
Apart from the fresh new design, the Peugeot 308 facelift range also comes with various improvements in the efficiency department. The micro-hybrid e-HDi technology used on the 2012 Peugeot 308 facelift offers lowered CO2 emissions, with an official level of 98 g/km. The Peugeot 308 facelift also comes with the latest
Euro 5 VTi, THP petrol and HDi diesel engines.
The 2012 Peugeot 308 facelift will be available in four trim levels, Access, SR, Active and Allure. The top of the range models will be the GT THP 200 which will come as the Peugeot 308 facelift and the 308CC facelift.
The 2012 Peugeot 308 facelift price list and availability will be announced closer the car's on sale date.
Peugeot Press Release:
NEW PEUGEOT 308 – ELEGANT, EFFICIENT AND FULL OF NEW TECHNOLOGY
-New micro-hybrid e-HDi reduces CO2 emissions to 98 g/km*
-Latest generation Euro 5 VTi, THP petrol and HDi diesel engines
-Four model range – Access, SR, Active and Allure – all with high-level specification
-Two range topping GT THP 200 models – Hatchback & CC
-Range starts at £15,245 O.T.R
-On sale in May
The New Peugeot 308 will be launched in the UK in May with a new look, a range of innovative technology and CO2 emissions from just 98 g/km.
Since launch in September 2007 over 900,000 308 models have been sold worldwide. In the UK over 84,000 vehicles have been sold, making it the second most popular Peugeot model.
The New Peugeot 308 is being launched onto the UK market integrating all the latest Peugeot styling elements already seen on the Peugeot 508 and the SR1 Concept Car. The new Peugeot 308 will be available in three body styles; Hatchback, CC and SW, and four multi-model trim levels; Access, SR, Active and Allure. A range topping hatchback and CC THP 200 model will also be available in a single GT trim level.
A new look at the front with the latest LED headlamps and running lights gives the New Peugeot 308 an elegant and modern look. All the dynamic and emotional strengths of the original Peugeot 308 have been retained and strengthened further with the introduction of more efficient engines and Peugeot’s innovative micro-hybrid
e-HDi Stop & Start technology.
Peugeot’s micro-hybrid e-HDi Stop & Start technology is the latest generation technology and combined with Peugeot’s class leading 1.6 litre HDi FAP 112 Euro 5 diesel engine reduces CO2emissions to 98 g/km. This engine option will also be available with either a six-speed manual gearbox or a six-speed electronically controlled manual gearbox (EGC). This will give the New Peugeot 308 the lowest emissions in its segment.
All models feature air conditioning, ESP (Electronic Stability Programme), ABS, EBFD, EBA, front and rear electric windows with child security, remote control central door locking with deadlocks and six SMART safety airbags.
To ensure the New Peugeot 308 is as environmentally efficient as possible all factors affecting CO2emissions have been optimised;
■Overall weight reduced by 25 kg on average on all models
■Fitment of new 16” ultra low rolling resistance tyres
■Optimisation of all engine options (VTi, THP petrol and HDi diesel engines to Euro5)
■Cx of 0.28 for the low consumption models – Record for this segment
This also enables the New Peugeot 308 HDi FAP 92 model, fitted with a five-speed manual gearbox, to emit CO2 emissions of only 110 g/km.
At launch four petrol and four diesel engines will be available.
Euro 5 Petrol Engines
1.4 litre VTi 98 ■5-Speed Manual Gearbox
1.6 litre VTi 120 ■5-Speed Manual Gearbox
■Automatic Gearbox
1.6 litre THP 156 ■6-Speed Manual Gearbox
■Automatic Gearbox
1.6 litre THP 200 (GT Hatchback & CC models only) ■6-Speed Manual Gearbox
Euro 5 HDi Diesel Engines ■
1.6 litre HDi FAP 92 ■5-Speed Manual Gearbox
1.6 litre e-HDi FAP 112 ■6-Speed Manual Gearbox
■6-Speed Electronically Controlled Manual Gearbox
2.0 litre HDi FAP 150 ■6-Speed Manual Gearbox
2.0 litre HDi FAP 163 ■6-Speed Manual Gearbox (CC)
■Automatic Gearbox
The New Peugeot 308 will be launched at the 2011 Geneva Motor Show and go on sale in the UK in May. The new range will start from £15,245 on-the-road with an improved standard specification to the current model.
*The 98 g/km CO2 308 1.6 litre e-HDi FAP 112 model will be class leading in its segment and is pending approval, and will be available from summer 2011
Technologically efficient
and elegant
The new Peugeot 308 comes with a new look,
features innovative e-HDi micro-hybrid technology
and optimises fuel consumption and CO2 emissions,
which start from just 98 g/km.
With its new lines, the Peugeot 308 subtly incorporates
the Marque’s latest stylistic codes. The car’s body
follows the contours of the mechanical assembly
underneath. The appeal of the three body shapes
(Saloon, CC and SW) thus acquires a more technological
elegance, illustrated by the presence of LED front lights
with light guide. Dynamism and emotion are present
as ever in the genes of the 308, particularly with its
more assertive look thanks to new Xenon headlamps
with titanium coloured mask and the hatchback in its
exclusive GTi finish.
Determined to consolidate its leadership in terms of
road holding and driving pleasure, the Peugeot 308
seeks to become a reference in terms of environmental
efficiency. Indeed, following in the footsteps of the
508, the new Peugeot 308 features innovative e-HDi
micro-hybrid technology, the latest generation
STOP & START, on the 1.6 litre HDi FAP 112 bhp
Euro 5 engine. This offer, on the “entry level” engine,
is available with a semi-automatic manual gearbox
and, for the first time, with a full manual gearbox,
for optimal driveability.
In addition to micro-hybrid technology, all factors
impacting the level of CO2 emissions have been
optimised:
- weight reduced by 25 kg on average per car;
- launch of 16” tyres with Very Low Rolling Resistance;
- optimisation of the latest generation engines (VTi,
THP, HDi Euro 5);
- Cx of 0.28 for versions with a low fuel consumption –
A record in the segment.
Fuel consumption sets the standard:
- 98 g/km of CO2* for the 308 saloon 1.6 litre e-HDi
FAP 112 bhp BMP6 – A record in the segment
(* pending approval, available in the summer of 2011
– 104 g/km CO2 at launch);
- available power trains, comprising 4 petrol engines
ranging from 98 bhp to 200 bhp for the exclusive GTi
version and 4 diesel engines from 92 bhp to 163 bhp,
have also been optimised to ensure a comprehensive
range of engines guaranteeing environmental
efficiency. As a result, the basic version – the 308
saloon 1.6 litre HDi FAP 92 bhp with manual gearbox
– is well positioned, with CO2 emissions reduced to
only 110 g/km.
The dimensions and quality of equipment on the new
308 remain unchanged, regardless of body shape,
guaranteeing a spacious and comfortable passenger
compartment. The same is true of primary, secondary
and tertiary safety, which remain at the highest level.
The 308 facelift will receive its world premiere at the 2011
Geneva Motor Show and will go on sale from April
2011 in Europe. Its mission is to continue the success
story of the 308 family, with nearly 900,000 models
sold since its launch in September 2007.
ELEGANT LINES ENHANCED BY ADVANCED
TECHNOLOGY
The design of the 308 facelift subtly incorporates the
new stylistic codes of the Peugeot Marque. While
the dimensions are unchanged, the new lines
marry as closely as possible the car’s mechanical
assembly to accentuate its athletic poise, while
the front aspect gives a fresh look to the “floating”
front grille concept. Greater importance accorded
to unbroken surfaces marks a determination to
present an elegant and luxurious style. The central
protective capping, available in a black lacquer
finish, has been made thinner to give greater
prominence to the sheer metal. This is also true of
the single air intake which is now smaller in size.
Styling elements enhance the natural elegance
which emanates from the 308 facelift. A satin chrome
bead enhances the new front grille, as do horizontal
bars, available in lustrous black or chrome according
to body shape (saloon, CC or SW).
The bottom section of the lower front panel, which
helps visually to broaden the car and “plant” it on
the road, incorporates new dual-function lights
(daytime and sidelights) shaped like a boomerang,
available according to versions. With their
meticulous finish, they blend perfectly and are
harmoniously positioned on the upper surround
of the fog light housing. Composed of variable
intensity LEDs and a light guide, they guarantee a
unique visual signature by day and by night while
illustrating the high level of technology featured on
the 308 facelift.
In the upper section, the V-shaped nose of the
bonnet is one of the main expressive features of
the 308. It has been redesigned to fit the car’s
mechanical assembly as closely as possible and
provides a new link with the floating front grille, in
line with Peugeot’s new stylistic codes. The Marque
badge, in its new dual material construction, is
proudly positioned at the tip of the bonnet on a new
black lacquer base set with a chrome bead, also in
the shape of a V.
The outline of this nose, fluid and characteristic,
is more curvaceous, particularly at the junction of the lights and the bonnet. The new smooth
glass front headlamps, closely fitting the three
cylinders, suggest a look that is both refined and
assertive. And when the 308 is equipped with
dynamic bi-directional Xenon headlamps complete
with titanium coloured base, this look becomes
even more profound, displaying all the strength of
character of the 308 facelift.
The dynamism of the front aspect is echoed on
the sides of the car. A styling line, running from
the front wheel arches, crosses the side of the
body and the rear lights before dropping towards
the lower rear panel and coming to an end in the
lower section.
The fluidity of the style is enhanced by the lateral
glazed surface which follows a plunging waistline,
and also by the panoramic rear window, which
overlaps the rear quarter panel pillars.
Lastly, to establish the general appearance of
the 308, a lower waistline starting from the lower
front panel extends as far as the rear bumper.
The car therefore seems well poised on the road,
ready to exploit its dynamic qualities to the full .
New diamanté effect 16 or 17 inch alloy wheels
or Storm Grey 18 inch wheels for the GTi version
underline this dynamic appeal.
The sense of dynamism is enhanced further by the
car’s rear style.
On the saloon, the wraparound lower rear panel
adds a note of robustness and perceived quality as
well as a sporty touch thanks to the presence of a
styling element in the shape of a spoiler and two
inserts, which can have a chrome finish, suggesting
exhaust nozzles.
The new Lion takes its place in the centre of the
tailgate, while a satin chrome bead emphasizes the
horizontal waistline, bringing a new balance to the
rear of the 308.
On the SW, the contours of the robust lower panel
and the rear lights have been designed to allow
a wide boot aperture. The low load sill resulting
from this design promises easy loading and a large
internal capacity. From an aesthetic point of view, a
horizontal waistline runs around the rear tailgate in
its central section to “stretch” the car. This sensation is amplified by the body-coloured number plate
insert surmounted by the new Lion badge.
On the CC the strength of the rear style is repeated,
with a sense of horizontality given to the rear aspect
that reinforces the impression of width. Numerous
details add to this overall effect: the concave
movement crossing the tailgate under the spoiler,
the chrome bead framing the number plate and
the presence of an air diffuser in the lower section.
On either side and extending over the wings, the
ruby-coloured LED rear lights with light curtain
effect broaden the silhouette and give the 308 CC a
unique and spectacular visual signature.
A FLUID AND LUXURIOUS INTERIOR
Stylists worked hard to exploit to the full the interior
volumes freed up by the semi-tall architecture of
the 308. They therefore designed a particularly
inclined fascia panel, almost symmetrical to the
front windscreen pillars, to offer unimpeded exterior
visibility.
In addition, there was a marked determination
to give the interior a very upmarket feel and an
enhanced sense of perceived quality. The result is
a fluid, pure and elegant fascia panel where pride
of place is given to superior materials, according
to finish: soft covering, leather trim, chrome, black
lacquered materials... The care given to the finish
and the emphasis on interior comfort are evident in
every detail. According to the level in the range, new
motifs decorate the door panel strips, panel trim,
thumb rests on the steering wheel, etc. Similarly,
the special seats on the GTi version have red visible
stitching with specific marking on top of the seat
back and an aluminium steering wheel ring showing
the word “GTi”. Dark-tinted rear windows combined
with dark wheel trims (Storm Grey) and the titanium
mask of the discharge lamps, give this version a
sporty and assertive identity, perfectly in keeping
with the dynamic potential of its 1.6 litre THP 200 bhp
engine.
Inside the 308 CC, the eye is caught also by the
elegance of the 4 seats with integral head restraints
and the possibility of full leather trim on the fascia
panel, in different shades, which convey a touring car image. This distinctive design makes for even
more comfortable seats with an Airwave warm air
diffuser behind the necks of the front passengers.
The pleasure of open-top driving is thus enhanced.
Interior comfort and convenience
A SPACIOUS AND BRIGHT PASSENGER
CO MPARTMENT
The passenger compartment has been designed
to ensure that a sense of space and brightness
predominates, making occupants feel they don’t want
their journey to end.
The interior dimensions and efforts by the designers
to free up as much space as possible for passenger
comfort make the 308 one of the most spacious cars
in its segment.
Elbow width at the front is 1464 mm for the saloon
and SW body shapes, and rises to 1492 mm for the
Coupé Cabriolet version. At the rear, these dimensions
are respectively 1471 mm and 1321 mm for the CC.
The feeling of space is even more noticeable on
account of the many clever storage spaces available
inside the 308. Total storage capacity is 42 litres,
making life inside the car easier and preserving space
for the occupants.
All of the 7 passengers that can be seated in the 308
SW thanks to the optional additional 2 rear seats
can benefit from these fitted spaces. They can also
modulate and adjust the car’s interior as necessary
by opting for individual seats in row 2. Nor has the
boot volume been ignored, with a capacity under the
parcel shelf of 674 litres for the SW and 430 litres
for the saloon. With the load potential exploited
to the full, the capacities are 2149 and 1398 litres
respectively.
On the CC, all four passengers can benefit from
the availability of a large boot capacity (465 litres)
in the coupé configuration. On the cabriolet, with
the retractable roof stored in the boot, the boot
still offers a capacity of 266 litres. What’s more, it
only takes 20 seconds to convert the 308 CC into a
dynamic coupé or an elegant cabriolet.
Passengers in the 308 saloon and SW will also be able
to benefit from a “sunny” passenger compartment
thanks to the panoramic roofs available for these
body shapes. They increase the total glazed surface
area to 4.86 m² on the saloon and 5.58 m² on the SW.
The light level inside the car can be regulated by means
of an electrically-operated roller blind associated
with this equipment.
To make the journey even more pleasant, automatic
dual-zone air conditioning is available. With its active
charcoal filter, it also reduces hydrocarbon odours
inside the passenger compartment.
Finally, passengers will be able to benefit from a high
quality audio and telematics system: WIP Sound audio
system, Bluetooth hands-free kit, WIP Nav satellite
navigation and WIP Com 3D with a retractable 7”
16/9 colour display. A JBL hi-fi system is also available
and may be combined with laminated side windows
for optimal acoustic performance.
Regardless of body shape, the 308 facelift offers a high
level of comfort and convenience.
REDUCTION OF CO 2
The reduction of CO2 emissions was one of the main
objectives of this project. This resulted in a search
for environmental efficiency at all levels. All factors
influencing fuel consumption were optimised:
- weight reduced by 25 kg on average per car;
- launch of 16” tyres with Very Low Rolling Resistance;
- use of a piloted oil pump on 1.6 litre HDi engines;
- optimisation of operation of the alternator on some
engines;
- improvement of power steering control (electropump
unit);
- Cx of 0.28 for versions with a low fuel consumption –
A record in the segment;
- e-HDi micro-hybrid technology;
- 98 g/km of CO2* for the 1.6 litre e-HDi FAP 112 bhp
BMP6 version – A record in the segment (* pending
approval, available in the summer of 2011 – 104 g/
km CO2 at launch).-
e-HDi MICRO-HYBRID TECHNOLOGY
After the 508, the new Peugeot 308 is the second of
the Marque’s cars to introduce the innovative e-HDi
micro-hybrid technology, a new generation STOP &
START.
This innovation is based on the combination of a
1.6 litre HDi Euro 5 diesel engine and a reversible
alternator ensuring the STOP & START function.
Relying on an alternator control system (Volt Control)
to recover energy during deceleration and a hybrid
battery to store and deliver additional energy on startup
(e-booster), the HDi unit allows:
- a 15% reduction in fuel consumption in urban traffic;
- a 5 g/km reduction in CO2 emissions for approved
cycle fuel consumption;
- 40% faster restarting (400 ms) than with an enhanced
starter STOP & START;
- activation of engine cut-out from 20 km/h with
a manual gearbox (8 km/h for the electronicallycontrolled
gearbox);
- increased driveability of t
he STOP & START (silent
operation, no vibrations).
The second-generation reversible alternator used
here has a power of 2.2 kW and allows up to 600,000
restarts. However the STOP & START function can be de-activated by the driver if preferred by means of a
button on the fascia panel.
1.6 LITRE e-HDI FA P 112 BHP ENGINE
To deploy this technology on a large scale, the new
308 proposes e-HDi technology with a “basic” engine,
the 1.6 litre HDi FAP 112 bhp, which can be coupled
with two gearboxes (manual or electronicallycontrolled).
This is a first, since hitherto e-HDi
technology was available only with the BVMP6
electronically-controlled gearbox.
This new offer maximises driving enjoyment by
increasing the phases of driving “in silence”. When
coupled with a manual gearbox, engine cut-out is
possible from a speed of 20 km/h.
A CO MPREHENSIVE RANGE
OF LATEST-GENERATION ENGINES
To reduce CO2 emissions as much as possible, the
308 facelift is uniquely equipped with the very latestgeneration
engines for both petrol (VTi or THP engines)
and diesel versions (new HDi Euro 5 engines).
On the saloon, all 8 available engines, as well as
different possible gearbox combinations (manual,
electronically-controlled manual or automatic), will
allow every customer to find the version that suits
them best.
PEUGEOT KNOW-HOW
True to the Marque’s values in terms of driving pleasure,
the 308 facelift seeks also to preserve its leadership in
terms of road holding. The features that make the
308 a reference are maintained:
- rigid body structure;
- McPherson type front suspension;
- rear suspension with torsion beam;
- hydraulic dampers with valves;
- power steering with variable assistance piloted by an
electro-pump unit;
- large disc brakes (ventilated at the front) – up to
302 x 26 mm;
- ABS, electronic brake force distribution, emergency
brake assist and automatic switching on of hazard
warning lights as standard;
- Bosch 8.1 ESP according to versions.
HIGH LEVEL SAFETY ON ALL CO UNTS
Whether in terms of primary, secondary or tertiary
safety, the 308 facelift is positioned at the highest level.
Firstly, the excellent rigidity of the structure ensures
optimal operation of the wheels and suspension
ensuring a high level of primary safety. In terms
of secondary safety, the structure itself has been
rigorously designed to withstand even the most severe
impact, thanks in particular to a triple force channel
at the front. The use of high-strength steel and “multilayer”
reinforcements in specific areas has made it
possible to raise the level of safety of occupants while
reducing the overall weight of the car.
In addition to the performance of the structure, efficient
means of restraint are proposed:
- up to 8 air bags on the saloon and SW;
- up to 6 air bags on the CC, including 2 head air bags
at the front;
- extractible safety hoops on the CC in the event of rollover;
- 3-point seat belts with belt not fastened or unfastened
acoustic warnings;
- Isofix fixtures.
Lastly, with regard to tertiary safety, the 308 facelift
benefits from Peugeot Connect services. Occupants
are put through to an assistance helpline when an
emergency call is made (Peugeot Connect SOS) or
a breakdown service in the case of a mechanical
incident (Peugeot Connect Assistance). These services
are available via a Peugeot Connect unit or with the
top-of-the-range WIP Com 3D telematics offer.
NEW COLO URS AVAILABLE
The 308 facelift range offers a total of 11 colours, three
of which are new:
- Bourrasque Blue
- Philaea Blue
- Umber (already available on the 308 CC)
- Bianca White
- Hurricane Grey
- Vapor Grey
- Aluminium
- Shark Grey
- Black Pearl
- Babylon Red
- Pearlescent White (only on the 308 CC).