Aston Martin is going to launch their new personalization program at next week's Geneva motor show. Called simply Q by Aston Martin, the new service aims to go further than the standard options offered by the luxury carmaker. The "Q by Aston Martin" personalization program will offer both interior and exterior styling elements, and something few carmakers offer. Aston Martin is going to help design and procure luxury items beyond the customers' car. Aston says you'll be able to ask for their help when designing your house, your yacht and they will even get you a Brompton bicycle to match your vehicle.
Aston will present in Geneva a Virage and a Cygnet, which were put through their new personalization program.
The feature special exterior finishes, and various carbon fiber and leather styling accents. The vehicles also feature a track-day HD video camera, a luggage rack and a new set of wheels.
Fifteen of the carmaker's models can benefit from the new Q by Aston Martin Personalization Program, including the Rapide, the DBS, and the Vantage, the Cygnet and even the One-77 supercar. The V12 Zagato will join the program from the middle of this year.
