Istituto Europeo di Design of Turin, IED, in collaboration with Tesla, will premiere the Tesla IED EYE concept at this year's Geneva Motor Show. The full scale Tesla IED EYE concept aims to be a 2 + 2 everyday sports car and a status-symbol. The target customer of the Tesla IED EYE concept is a young, cosmopolitan individual that wants a car with an accessible price tag.
Eleven Master Course students worked on the Tesla IED EYE concept, coordinated by Luca Borgogno, senior designer with Pininfarina.
We're not sure why did Tesla enter the IED EYE concept game. Could it be that they're planning a new model?
